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Mas du Cheval

Mas du Cheval

Too few followers, a stagnant account, hard to engage the community ?


That was the challenge of Le Mas du Cheval, an emblematic venue near Montpellier, mixing guest houses and private events.


To energize its Instagram, they launched a contest with Up Review. Prizes: Magnum of Ruinart, goodies, and shooters !


Result : +500 followers in 3 nights and boosted visibility across the region. Immediate impact, natural engagement.

Mas du Cheval
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The Results

835 Participants
+500 Instagram Followers
+5% Increase in Number of Followers
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In just 3 nights, we gained more than 500 followers on Instagram thanks to the contest launched with Up Review. It’s super easy to set up and very effective to get known and build visitor loyalty ! 

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Aurélie
Communication Manager
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The Objectives

Create engagement with the community and highlight events.
1

Gain visibility on Instagram

Every new follower means more views, more shares, and an event that spreads far beyond the venue.

2

Strengthen the image of a lively and attractive place

An Instagram account with a large following shows that Le Mas inspires trust among new visitors.

3

Create more interactions with visitors

Photos, stories, comments: the more a community reacts, the more attached it becomes… and returns.

4

Turn followers into regulars

A follower who comments or joins a contest is more likely to come to an event… then come back with friends.

The Solution for Le Mas du Cheval

Setting up the Up Review contest


To boost engagement and liven up its events, Le Mas du Cheval launched an Up Review contest over three consecutive evenings.


The principle : an A5 flyer distributed at each event, with a QR code to scan to leave a Google review… and spin the prize wheel for a chance to win.


A simple, fun, and engaging format !

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Ready to take action ? Request your demo now !

Ready to take action ? Request your demo now !

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