Positive review examples are real assets for businesses.
But in reality, even satisfied customers do not always know how to write a positive review, which often slows down the collection of feedback.
Whether you are a restaurant owner, hairdresser, optician, or retailer, customer reviews are essential to strengthen your online visibility, reassure potential clients, and improve your e-reputation.
So here are 50 positive review examples you can copy and adapt to your industry.
👉 [Discover how Up Review helps you boost your Google Reviews in-store]
Here are 50 concrete examples of positive customer reviews, classified by business sector (restaurants, bars, hotels, opticians, retail, events, franchises, agencies).
1. “We had a great time at lunch today. The daily special was perfectly seasoned and the portions generous. Special mention to the waiter, who was very attentive throughout the meal. We will definitely be back.”
2. “Truly delicious homemade cooking, especially the mushroom risotto ! The team is warm and you can feel they love what they do. Excellent value for money.”
3. “We had dinner on the terrace for my partner’s birthday. Everything was perfect, from the welcome to the dessert. The atmosphere is friendly without being noisy. A place to recommend without hesitation.”
4. “First visit last night, and honestly a great surprise ! The meat was tender, the sides well prepared, and the service fast. You can tell customer satisfaction is a priority here.”
5. “Thanks to the chef for the off-menu suggestions : we tried the catch of the day, cooked to perfection. The staff really know their products and it makes all the difference.”
6. “I often go there with friends after work. The cocktails are original and always perfectly balanced. The bartender takes the time to explain the recipes, which is great.”
7. “A place where you really feel good. Even without a reservation, we were warmly welcomed. The music is well chosen and not too loud.”
8. “Their selection of local beers is impressive, and the sharing boards are generous. You can tell they care about offering high-quality products.”
9. “I highly recommend this bar for a relaxing night out. The décor is super nice, and the service is quick without being rushed. Special mention to Julie, very professional !”
10. “A cozy spot with real personality. I love stopping by early in the evening, the atmosphere is relaxed and the staff always available.”
11. “Spacious room, very comfortable bedding, and spotless bathroom. Breakfast was varied and served with a smile. We had an excellent weekend as a couple.”
12. “Very welcoming staff, always ready to help. The hotel is extremely quiet despite its central location, perfect for relaxing after a day of sightseeing.”
13. “A pleasant surprise ! The cleanliness, stylish décor, and discreet yet efficient service won me over. I extended my stay by one night.”
14. “Everything was smooth, from check-in to check-out. Thanks to the receptionist for the restaurant recommendations, she was very attentive. I’ll definitely be back.”
15. “A small, well-maintained, and warm hotel. You can feel the attention to detail both in the rooms and common areas.”
16. “Very professional welcome from the moment I walked in. The optician took the time to understand my needs and recommended a frame that’s both comfortable and stylish. I’m very happy with the result.”
17. “Impeccable service ! My glasses were ready in two days, and the adjustment was perfect on the first try. Thanks for the personalized advice, you really feel supported.”
18. “I was pleasantly surprised by the wide selection of frames. The team is helpful and clearly explains each step. You can tell they prioritize listening and quality.”
19. “This is my third time coming here, and it’s always just as reliable. They suggested a solution that suited my budget without ever pushing for a sale. A trustworthy address.”
20. “Frame replaced and progressive lenses adjusted with great precision. I appreciate their transparency about pricing and their responsiveness. Very reassuring customer service.”
21. “I love this shop. The aisles are well organized, bright, and the collections are updated regularly. Special thanks to the saleswoman who helped me find the perfect sweater for a gift.”
22. “Very clean and well-arranged store. I often go there for cleaning products, but I also find nice decorative ideas at affordable prices. Always a warm welcome at checkout.”
23. “A real surprise : I went in to browse and left with three items thanks to a very attentive salesperson. It’s so nice not to feel pressured to buy.”
24. “I’ve been loyal to this store for several years. You always find great gift ideas, the staff is attentive, and the loyalty program is truly worthwhile.”
25. “Flawless after-sales service. A missing part on an accessory, and everything was sorted out in two days with great courtesy. Rare nowadays, well done.”
26. “A huge thank-you to the whole team for organizing our launch party. Every detail was anticipated, and our guests were impressed. A real success from start to finish.”
27. “Professional, responsive, and creative : the agency turned our unclear brief into a memorable event. The DJ, catering, décor… everything was perfectly coordinated.”
28. “Our wedding wouldn’t have been the same without them. The team stayed available, reassuring, and inventive even when facing unexpected situations. We felt supported from A to Z.”
29. “We had a very tight deadline to organize a seminar, but they managed everything calmly and efficiently. Everyone left happy, us included.”
30. “What I appreciated most was their attentive listening. From the first meeting, they understood our needs and suggested original ideas. The event perfectly reflected our brand.”
31. “No matter which city I visit, the welcome is always the same : warm and efficient. This consistency in service quality gives me confidence every time.”
32. “I’ve been going to this chain for years and I’m always satisfied. The staff is helpful and the products well presented. Special mention to the Rennes location, beautifully laid out.”
33. “Click & collect order ready in 15 minutes, well-packaged products, and helpful tips upon pickup. I appreciate this efficiency, consistent across all their stores.”
34. “I recently discovered the Montpellier location and found the exact same atmosphere as in my city. The customer experience is consistent, and that’s very reassuring.”
35. “A reliable brand with genuine customer support. When I exchanged a product, everything went smoothly and with a smile. It makes you want to come back.”
36. “A team that listens, available, and very creative. Our new visual identity perfectly matches our expectations. Special thanks to Clara for her support throughout the project.”
37. “We needed to redo our website quickly. The agency met the deadlines while offering modern solutions. The result is professional and impactful.”
38. “A real relationship of trust was established from the first meeting. Clear recommendations, smooth communication, and visible results within weeks.”
39. “The agency understood our business and challenges. Thanks to their work, we improved our social media presence without spending hours on it.”
40. “Comprehensive support, from strategy to content. The team guided us with kindness, without unnecessary jargon. You can tell they love what they do.”
40. “Warm and professional welcome. The hairdresser took the time to listen to my wishes before suggesting a perfectly suitable haircut. Result : I left with a big smile !”
41. “I’ve been coming for over a year and it’s always a pleasure. The team is caring, the salon is clean, and the haircut quality is excellent. Special mention for the scalp massage, a real moment of relaxation.”
42. “First appointment today and I’m thrilled. I loved the treatment applied before the cut, my hair feels soft and shiny. The staff is truly attentive.”
43. “Great experience ! I needed a change of look and the result exceeded my expectations. You can tell the team loves their work and wants to make customers happy.”
44. “The best salon in town ! Great value for money, personalized advice, and a friendly atmosphere. You always leave satisfied.”
45. “A big thank-you to the agency for their professionalism. Thanks to them, we sold our house in under a month. Impeccable follow-up and smooth communication from start to finish.”
46. “I recommend this agency 100 %. The real estate agent understood my needs perfectly and found an apartment that matched exactly what I was looking for. Reactive and efficient !”
47. “A dynamic and always available team. The advice was relevant, the process simplified, and all of it handled with a positive attitude. A great experience.”
48. “Serious, human-sized agency. You can feel they truly want to support clients, without pressure or sales tactics. Thank you for your listening and professionalism.”
49. “Purchase completed with this agency and everything went perfectly. Clear file, well-organized visits, and always available contacts. I highly recommend.”
50. “We entrusted the rental management of our apartment to them and we are delighted. The agency handles everything with rigor and transparency. A real daily comfort.”
51. “Thanks to Up Review, we doubled our number of reviews in three weeks. The tool is simple, intuitive, and customers gladly play along. Result : more visibility on Google.”
52. “The QR code and prize wheel system is a huge hit with our visitors. They take the time to leave feedback, which they didn’t do before. You can really see the difference.”
53. “Since using Up Review, our reviews are better written, more numerous, and above all, authentic. You can feel the method works.”
54. “It’s a clever, non-intrusive tool that integrates perfectly into our in-store routine. Our teams adopted it immediately.”
55. “Up Review helps us boost our local reputation while generating leads for our marketing campaigns. A win on every level.”
Here are 5 practical tips for writing a relevant and useful review :
1. Be specific : describe your experience in detail, highlighting the strengths of the service, product, or customer care.
2. Add a personal touch : if a team member exceeded your expectations, mention it ! It gives more weight to your positive testimonial and helps build trust with other customers.
3. Explain why you recommend the business : a useful review is also a reasoned one. Give a clear explanation for your recommendation by sharing your personal experience.
4. Avoid generalities : vague or generic sentences do not provide any real added value.
5. Stay sincere : even a short and honest feedback is more impactful than an overly polished or exaggerated comment.
By following these principles, you help both the business improve and future customers make an informed decision. A positive review can truly influence a purchasing decision.
Here are 7 effective methods to encourage your customers to share their experience :
1. In person : simply ask them at the end of the service ! Many customers willingly agree when asked directly.
2. By email : send an email with a link to your Google page (highly effective for generating positive responses).
3. By SMS : with a high conversion rate and click-through rate, SMS is perfect for reminding customers to leave a review and write a positive testimonial.
"In 2024, 98.1 % of internet users access the Internet via their smartphone, compared to 90 % via computer or tablet.” (Source : DataReportal – Global Digital Overview 2024).
4. On-site using a tablet : set up a kiosk or tablet near the point of sale to simplify the process and encourage customers to post a review.
5. With a QR code : place a QR code on a poster or counter for quick access to your Google Maps listing. This helps collect spontaneous reviews.
6. Using NFC technology : a simple tap on the NFC chip can redirect your customers to your Google My Profile page to submit a review !
7. Post-experience via a survey : include a question encouraging customers to publish a public review.
👉 Smart tip : make your request right after a positive interaction, when the customer is still delighted. It’s the ideal moment to get an enthusiastic review and avoid a cold, negative one posted later.
Here are the most commonly used platforms depending on the business sector :
93 % of consumers check online reviews before choosing a local professional.
Every piece of feedback, whether positive or negative, becomes an opportunity to improve your visibility, build trust, and stand out from your competitors. Customer reviews are a key element of your digital strategy.
With Up Review :
👉 Take action now : [Boost your positive reviews right now with Up Review].
A customer review is an evaluation written after a purchase or service experience, often accompanied by a rating.
A consumer comment is more flexible and may reflect an opinion or anecdote.
Both contribute to the business’s online reputation. There are different types of reviews depending on the platform.
A negative review left without a response can damage your online reputation, especially if it appears on your Google page, a review site, or your Facebook page. It is crucial to respond to such criticism tactfully to reassure potential customers.
“53 % of consumers expect a response to their negative review within 7 days — and 1 out of 3 within 3 days.” (Source : ReviewTrackers, Customer Reviews Survey Report 2023)
In some cases, you can report an abusive, defamatory, or inappropriate comment and request its removal.
However, it is generally better to respond diplomatically rather than try to delete a groundless comment on TripAdvisor, TheFork, or Google Reviews.
To collect verified reviews, use trusted tools or third-party platforms such as Trusted Shops, Afnor or a solution like Up Review. This reassures users and strengthens your brand image. A verified review inspires much more trust.
Stay calm. A very negative review or message from an unhappy customer can sometimes be unfair. Show that you are responsive, offer a solution, and remain courteous. If the content is defamatory, you may consider filing a report.
👉 [Read our complete guide to deleting a Google review in 6 steps].
Customer ratings, whether positive or negative, influence search engine optimization, click-through rate, and search results. They also help e-commerce businesses better understand returning customers.
Not at all, as long as they are authentic. A very large number of identical positive comments can appear suspicious. Make sure to diversify testimonials, moderate content, and collect reviews naturally.
You can ask satisfied customers for feedback via email, SMS, or a form. Use tools to collect their comments, gather testimonials, and publish them on your website or embedded review widget.
Respond kindly, even if the opinion seems harsh. Adopt a constructive approach, show that you take the negative feedback into account, and invite them to continue the conversation privately. This can turn a potential bad buzz into an opportunity.
Yes, showcasing positive testimonials on your comment feed, product pages, or social media increases visitor trust. You can also integrate published reviews into your AdWords campaigns or newsletters.
Nathanaël Butet, for the Up Review team ❤️
Receive directly in your inbox the best tips to manage your business and generate more revenue!