Visiopolis: +400 Google reviews with our solution

Several stores, one Google presence to build: Visiopolis collected 400 reviews at a 4.9 average around Montpellier.

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Thumbnail of the Visiopolis video testimonial: +400 Google reviews in just 3 months

Hard to build a name when you run several stores... and reviews are scarce?

That was the case for Visiopolis, an independent optician with several stores around Montpellier.

Despite a rich offer, more than 800 prescription frames, 400 pairs of sunglasses and exclusive designer brands, local awareness remained low.

In 3 months, they collected over 400 Google reviews across 4 stores, improved their online reputation and strengthened the brand's visibility across the whole region.

A simple, engaging solution... and concrete results.

In 3 months:

+400 Google reviews gathered across 4 stores
An average Google rating of 4.9
Stronger visibility across the whole region

+400Reviews posted

4.9Average Google rating

Goals of Visiopolis

Strengthen the brand's reputation and showcase the in-store experience

Grow its online visibility

Ranking well on Google means catching attention from the very first search. Google reviews became the key lever for that.

Create a bond of trust

Positive customer comments reassure newcomers and showcase the opticians' expertise.

Build a consistent brand image

Regular reviews across several stores build a reputation that is consistent and, above all, credible.

Expand the customer base

Strong online visibility attracts regulars as well as new customers looking for a trusted optician nearby.

The solution

To strengthen the visibility of the Visiopolis brand, the strategy was to run a Google review prize game for 3 months.

In the optical stores, A6 flyers were placed near the tills and the frame displays, within easy reach while customers waited.

Each flyer invited the customer to scan the QR code, leave a Google review and try to win a gift.

And the setup did not stop there: for home-delivered orders, a personalised flyer was slipped into the parcel, inviting the customer back to the store to claim their gift and extend the experience.