Your customer scans, plays and leaves a Google review in under 30 seconds. Launch your Google review contest and collect 5× more reviews starting today.
of consumers are more likely to leave a Google review when they can try their luck for free
of customers share the Google review contest with friends and family. Every share attracts new customers.
more loyalty among customers who come and play the Google review contest.
of participants share their contact details to play, so your customer database grows on its own.
Scan, play, reward. Your customers enjoy a unique experience and you collect 5-star Google reviews.
They reach your custom game through our displays: table stands, stickers, NFC plates and more.
Leave a Google review, follow you on social media, answer a form and more.
Once the action is completed, reward your customers to build a bond and bring them back.
From creation to analytics, everything runs from your dashboard. No technical skills required.
Prize wheel or scratch card: pick the format that best fits your business.
Match the game to your brand colors, add your logo and your visuals: an experience that is 100% you.
Google reviews, Instagram followers, TikTok followers… and the contact details to collect to grow your CRM.
Set the rewards to match your business. A 100% winning game increases engagement up to 3× more.
Table stands, stickers, NFC plates, social media or emails: your Google review contest works everywhere.
Track the impact on your Google reviews, your rating and your online reputation in real time.
Reply to your Google reviews in 2 clicks. Upy, Up Review’s AI writes, you approve.
Put the data you collect to work to retain your customers and grow your revenue.
A Google review contest turns a visit to your store into a Google review. The customer scans a QR code, fills in a short form, completes the action you set, spins a prize wheel on their phone and collects their prize on site. No app to install, under a minute from scan to result.
Every entry also feeds your customer database: first name, last name, email, phone, date of birth, prize won and pickup date. That is what links the contest to the customer CRM and to your follow-up campaigns. A business running the Up Review contest collects around 200 extra Google reviews per month, and the platform has generated more than 500,000 reviews across all its clients.
Keep the reward tied to taking part in the game, never to the content or the star rating of a review. Google's policy prohibits incentives in exchange for reviews, and the FTC rule on consumer reviews (16 CFR Part 465) bans conditioning a reward on a positive review. Up Review lets you set any action as the goal, from leaving an honest review to following you on Instagram or TikTok, and you decide how the contest is presented in store.
Our practical recommendation for US and UK businesses: ask for an honest review, make the prize about playing, and read our restaurant Google reviews guide before launch. If in doubt, use the contest to grow your customer base and your Instagram following, and let the review request stand on its own.
The in-store marketing ideas that work share one trait: the prize gives a reason to come back. A free coffee on the next visit, a discount on the next order, a product to try, a dessert for the next table. The customer wins today and spends tomorrow.
At McDonald's Pignan, eight restaurants launched the contest and their Google rating went from 2.8 to 3.7. At Maison Ravenel, a bakery chain, the contest passed 6,000 Google reviews in 10 months while the rating moved from 4.1 to 4.6. In both cases, players became contacts, reached again later by text.
Setting up a contest in Up Review takes a few minutes: you order the goals, configure prizes and odds, choose the data to collect, apply your colors and logo, then order the printed materials (counter stands, stickers, posters, flyers). The game design is included with a 12-month plan.
Goals chain without friction: a customer who already left a Google review on a previous entry is sent to the next goal, such as an Instagram follow. Nobody leaves two reviews, nobody gets stuck. The spin-to-win mechanics are detailed in our guide on using a prize wheel contest to get more Google reviews.
A business equipped with the Up Review contest collects on average around 200 additional Google reviews per month. The figure depends on your foot traffic and on how visible the materials are, which is why the dashboard tracks entries, reviews, rating and contacts in real time.
The contest is included in both plans, Pro and Signature, priced in euros: see pricing. To estimate how many reviews you need to gain a tenth of a point, use the Google review calculator. And to reply to the reviews that follow, Google reviews management takes over.
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